Silence is golden

I’ve been quiet on the old WP blog recently, this is only due to a migration from my old website to a new system with Squarespace, which has allowed me to import my entire blog from here, into my new website!

I won’t be closing this blog/account, so I am still reachable with your messages and comments, but I will be posting from my new website at www.adamplowden.com so please go and check it out!

Keep those creative juices flowing, much love ๐Ÿ™‚

Adam and Reikjmuseum Amsterdam

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Five things I wish I knew when I started as a videographer….

Five things I wish I knew when I first jumped into the creative videograpy adventure that is my life:

1. It does not matter what camera you use, invest wisely in reliable glass.

Entitled ‘F**k with nature and nature f**ks with you’, after previewing it appears it loads as a playlist, so please skip down to the bottom! Shot on my first DSLR; Nikon D5000 and 17-50mm F/3.5 -5.6, a uni project.

2. Work for free (yes, it’s the only way you’ll generate enough video content, but you’ll make friends, have a good laugh, experience terrible mistakes and awesome times).

Produced by Adam Plowden Videography, edited by Joe Bannister. Shot on Canon 60D, Tamron 17-50, Canon 50mm F/1.8, Canon 18-135mm

3. Fix it in post doesn’t exist, in fact, trying to fix it in post can do more harm than good (at least with low budget DSLR productions like mine still are.. For now..).

I had to return to Sian Williams’ house because I had over exposed a shot, and didn’t get good enough sound during her interview.. Produced by Adam Plowden Videography, ‘Behind The Scenes’ uni project and mini web series.

4. Think of the sound and the light, our primary senses for absorbing content.

A quick example video shot for my Manfrotto Takeover seminar showing the use of sound and light in short video drama to add emotion. 5DmkIII, Samyang 35mm, Tamron 24-70

5. Be yourself and create things that inspire you.. IE: Put you in your work. Copying other artists doesn’t make you stand out, you can learn from them and implement your flair and style into whatever you do. That way, when you begin to get clients you know they are interested in not just what you make, but the person behind it.

A personal favorite is filming plants and nature, a good excuse to get away from the computer! ‘Waterhouse’ produced by Adam Plowden Videography.

Bonus tip. It is kind of included as part of No.2: Collaborate and work with others from different mediums; actors, musicians, vfx artists etc. It is how new ideas are generated!

SYNC is HaZ Dulull’s new short film, I worked with him as well as DP Adam Batchelor on the production! It is backed by Blackmagic Design, Adobe, HP and more so give some support!!!

 

Adam and Glen 1st day in Amsterdam for IBC 2014! Taken on a disposable camera by Glen Symes.

Adam and Glen 1st day in Amsterdam for IBC 2014! Taken on a disposable camera by Glen Symes.

I hope these little tips will serve you well, a shout out to Dave Beck at Avenger and John Harris at John Harris Media too I couldn’t have done it without you! And Glen and Sam. Much love.

 

Summer Update!

It has been a very wild summer for me, lots of productions and shooting and plenty of editing! Going back to the end of July/beginning of August, I was deep into the wedding season with JHWF, filming weddings from Ashford, Kent to St Johns College Cambridge. I also got to fly the companies DJI Phantom II Drone with a GoPro Hero 3 and Zenmuse 2D gimball, it was incredible fun (for a first timer)!!

Wedding at Eastwell Manor (Kent) via JHWF.

I also did the Ice Bucket Challenge;

I spent most weekends out filming weddings, where I got to try out my new Pro Media Gear Duo slider; it is simply a 2ft straight slider with a curved track on the reverse side. Honestly, it is so simple I don’t know how companies didn’t think of it before! It is extremely easy to use and is lightweight, my 5D and Sigma 70-200mm smoothly slides along the track. It sits on a removable carriage (so you can flip the slider over) with four plastic castors. 100% recommended, I purchased directly from them in the USA, it came within the delivery time (3 days) and is cost effective in comparison to similar track based sliders out there.

I mount the slider onto my Manfrotto 755Pro-B tripod (without a video head) using the clamp accessory which holds it firmly in place. This is on my IBC kit list!

Pro media gear duo slider

I also helped out director HaZ Dulull on the production of his new short film ‘SYNC’, it took place in an underground car park in Southend with a bunch of SWAT guys, two massive SUV’s, Blackmagic Cinema Cameras and a Production camera. It was a great day shooting, operating the camera and jib for some shots was awesome!

SYNC film shoot

Crew pic!

SYNC film shoot crew pic

Going back a couple of weeks, I was editing the Epsom and Ewell Borough Council Health and Wellbeing videos which involved writing up captions and mastering the audio levels as I’m quite near completion. I was offered the opportunity to get some more footage of the activities that the Wellbeing Centre offers for those that suffer with dementia including tennis and Japanese mind games. I took up the offer to get some more footage for future council projects.

wellbeing tennis wellbeing tennis2

wellbeing tai chi

It was a hot and bright couple of days, so I used variable ND filters on my lenses to bring down the exposure without reducing the 5D’s electronic shutter; a great tip for keeping motion blur realistic. I shot mostly on the Sigma 70-200 F/2.8 OS as it does a wonderful job of isolating subjects from the background. A great lens choice if you don’t have red ring fever!

I was also working on the graphics and animation for the EEBC Telecare video; I designed the graphics in Illustrator and Photoshop, then animated in After Effects in a hipstery style using shape layers, pastel tones and lots of easing!

I got some fantastic news towards the end of August, The IABM decided to go for me as their event videographer for the IBC Show and annual conference! Leading up to IBC I have been preparing a number of videos and graphics to be used and shown throughout the show and at a variety of awards, such as The IABM Design & Innovation Award.

I can’t show you much at the moment as everything is under wraps until the events at the conference, but I can show you the title sequence for the videos. It’s made in AE using some of the pics I took around the expo last year and other general press images from IBC.

After being WOW’d by the Canon 100mm F/2.8L Macro lens at my Manfrotto Takeover day, the thought of owning one has been rattling around my head since.. I was hopeful with the Sigma 105mm, but the Canon provided the next step up in terms of stabilization, auto focusing, and personally I just preferred the feel of it. I will be using the lens throughout IBC so keep checking for dedicated pics, videos and more!

Canon 100mm f/2.8L macro lens Schneider Kreuznach 35mm cine prime lens optic Manfrotto takeover 1 Schneider Kreuznach 35mm cine prime lens optic Manfrotto takeover 2

(The above photos of Schneider Kreuznach Xenon Cine Lenses taken on the Canon 100mm F/2.8L Macro by Adam Plowden).

I also booked my first wedding for January next year, so I met up with the couple ‘Sarah and Matt’ for a pre-shoot at their venue with Ash (who recommended me, thanks!!). I got some beautiful footage of them in the setting sun, here is a tiny teaser ๐Ÿ™‚

One day to go until Glen and I leave for Amsterdam to film the IBC Show for The IABM, I did a quick vlog for you, an update on the kit, what we’ll be covering. I will be releasing videos most days, blogging and tweeting lots to share the news from the conference, so remember the keep checking for updates! I’m hoping to catch up with PB and Nino Leitner too ๐Ÿ™‚

Here’s the low down on my kit list:

Canon 5D mkIII

2 x Canon 60D

Tamron 24-70mm F/2.8

Sigma 70-200mm F/2.8

Canon 100mm F/2.8L

Samyang 14mm T/3.1

Samyang 35mm T/1.5

Samyang 85mm T/1.5

Canon 50mm F/1.8

Nikkor 50mm F/1.4

Manfrotto SPECTRA Bi-colour 900FT

Manfrotto SPECTRA 500F

Zoom H6

Pro Media Gear Duo arc slider

Roto-mic

Sennheiser Wireless ENG-100 Rx-Tx

Adam Plowden Video IBC kit

I’m picking up some tripods, heads and a magic arm-super clamp from the Vitec team tomorrow, they are doing me a huuuge favor so thank you Dave, Mark and Siobhann from Manfrotto/Vitec!!

Here is something I’ve been checking out; If you love motion graphics and After Effects, then definitely check out The School Of Motion ’30 Days of AE’ tutorials, a range of in depth tuts ranging from objects to typography; check it out to learn something! http://www.schoolofmotion.com/

Right, I’m up at 3am to fly at 6. You will be reading the waffle of a very tired Adam tomorrow! Keep on following for more;

@Plowman91

Adam’s Videos

Adam on Facebook

Oh and I made this for a mate too:

 

 

 

 

 

New summer post coming very soon!

It’s been an extreme summer season! From epic weddings with drone flying to creating the videos for The IABM for IBC, it has been immense.

Epsom and Ewell from the air, Adam Plowden Video

Epsom and Ewell from the air, Adam Plowden Video

Now nearly 9 months since starting Adam Plowden Videography properly, I am over the moon with the great clients and people I’ve worked and am working with.

I still have a number of productions on the go, and I will be attending The IBC Show in September so there is much more great stuff to come!

Massive shout out to the team over at Manfrotto who have been a great help with sorting out equipment for my travels abroad!

Keep those creative juices flowing!

What a few months it has been!

Blimey, my last post was a while ago.. Honestly, since then work has got heavy and much of my time is either spent behind the camera or the screen. One exception was the Manfrotto Pro Backpack50 review, shot by Glen Symes for me where I actually appear in a video!

Manfrotto pro backpack50 review video adam plowden and glen symes videography

Some of the things I’ve been up to range from filming quite a few weddingsย 

to filming and editing for a series of videos on health and wellbeing.

eebc health and wellbeing video edit adam plowden videography

On the side, I’ve talked at EEHS about going through uni and starting a business, am preparing for my Manfrotto Tour videography seminar and other bits and bobs.. I’m sure if you follow me on twitter or facebook you’ll have an idea of the things!

Going back a few weeks, my main projects have been the EEBC Health and Wellbeing video series, and an animation on Telecare. This is a predominantly piece to camera series, with additional b-roll shots to add to the videos messages which range from stopping smoking, to eating a healthy and balanced diet. The standard production of information videos ensued, editing down from around 45-50 minutes to a concise 2 minutes providing the relevant facts and summaries on prevention. Editing in Premiere Pro, I used the very good Luma Corrector tool for exposure changes and a simple RGB curves adjustment for the colour temperature.

I find the Luma Corrector better to work with, as by adjusting the Gamma control slightly, it removes the washed grey look to push out the prominent shadows and highlights meaning that it is very simple to correct/match shots; especially as I filmed using daylight as my key.

adobe premiere pro screenshot luma corrector effect adjust exposure

As per the clients request I have also added subtitles, which I created using the dynamic link into After Effects (noting at this point that if you’re doing several stages of an edit, to duplicate the sequence you are working on before you start the next stage as Premiere and AE require you to save your work for updates to take place, meaning no Ctrl-Z/Command-Z to get back to a timeline with the clips rather than your ‘replace in AE linked composition’).

premiere pro dynamic link sequence editing

I was also out photographing flowers for a wedding, for the florist Madeleine Pink a few weeks ago too! Taken on a range of lenses with the Canon 5D mkIII (Tamron 24-70mm, Sigma 70-200mm, Samyang 14, 35, 85mm cine, and Nikkor 50mm).

Madeleine pink floral wedding flower photography adam plowden videography Madeleine pink floral wedding flower photography adam plowden videography button hole Madeleine pink floral wedding flower photography adam plowden videography button hole 2 Madeleine pink floral wedding flower photography adam plowden videography brides bouquet Madeleine pink floral wedding flower photography adam plowden videography table bouquet Madeleine pink floral wedding flower photography adam plowden videography table bouquet silhouette Madeleine pink floral wedding flower photography adam plowden videography table bouquet 2 Madeleine pink floral wedding flower photography adam plowden videography table bouquet 3 Madeleine pink floral wedding flower photography adam plowden videography table bouquet 4

Since then, I ventured into using Lightroom to edit the photos as well, still learning bits and bobs but found a range of fantastic presets here that create some great looks. I’d appreciate your thoughts on the photos and the looks as well, as it’s mostly stab in the dark/emotive based ๐Ÿ˜›

A couple of weeks ago I had the pleasure of filming Dan and Kelly’s wedding in Ashford + Foxhills where I met the awesome Ash; a unique wedding photographer! Check out the wedding film here

, and definitely check out Ash’s work over at Ash Darling Photography! Highly recommended by me ๐Ÿ˜€ and I believe I’ll be working with Ash soon on an up coming wedding, really looking forward to it!

 

Believe it or not, I have been doing some videography too! In between editing the health and wellbeing videos, and on the pre-production sketches of the telecare animation I spent a couple of afternoons in The Woodland Garden in Bushy Park; one of my favorite places to go to switch off work mode, relax and shoot some video for personal projects. I’ve named this one ‘Waterhouse’, it’s the name of the part of the garden where a balcony looks over a pond with a waterhouse to the left. It poses interesting thoughts to its original function, the bricks and foundations holding strong throughout years of use and bad weather. Virginia Creepers pursue to edge up its sides, gripping on to reach the sunlight through the tree canopy.

beautiful blooming purple Allium flower photography adam plowden video waterhouse

The edit is complete, but I am now working on a quirky hipster logo/title animation for the beginning of the video so as soon as it has been animated and comped into the footage I will upload!

The kit I used for the ‘Waterhouse’ video include; Manfrotto 755Cx-3 tripod, Edelkrone Slider+ v2, Canon 5D mkIII, Canon 100mm F/2.8 macro (hence why the shake on the slider is slightly more visible than without IS/OS, but I have used Warp Stabilizer where I can). Tamron 24-70mm, Sigma 70-200mm, Samyang 14, 35, 85mm cine, Nikkor 50mm. After using the Canon macro lens, I have totally decided to purchase the Sigma 105mm F/2.8 OS macro lens; firstly because of future video productions where a small minimum focus distance is necessary (product, people, detail shots), also it has optical stabilization which I found was needed when moving the camera and lens on the slider, and lastly its around ยฃ400.. Bargain!

 

Things I’ve learned so far from doing this kind of work;

  • Shoot with a widespread histogram (unless I wish to isolate the subject from shadows behind).
  • Lightroom is awesome, try playing with the presets I linked to work on the developer tools.
  • Regardless if it has been a long day filming, if you want to talk to someone, always, always, always do it!
  • I want a macro lens for intricate detailed shots, as my current range does not let me get close enough to the subject.
  • Take some hand held lights for kicks and fills; the venue room where the table decorations were photographed was very dark. With a tripod and a couple of lights I would have had much more control over the lighting composition.
  • Dabble in a variety of work types, to keep it interesting and different!
  • I need a slider for cinematic moving shots; I have made my choice; not the Edelkrone! There will be a whole blog post on this coming soon.

Finishing off my showreel by creating a cinemagraph!

Inspired by Framestores recent Eastenders tv advert, in which they created cinemagraphs to depict the suspected murderers of Lucy, I decided to embark on my own cinemagraph to complete my showreel. I’m deep into After Effects, for this kind of animation I am using one still image, with no plate to make it difficult for myself. However, its a good job the subjects have high contrast against the white background or I would really struggle with this!

I will be uploading more as I go, but for now I must dive back in!

showreel cinemagraph

Sorry for the silence!

Blimey, wiping the dust from my blog I can see it has been neglected over the last couple of weeks.

I can explain this, I’ve buried my head deep into working on a recycling video for my local council. For this I have designed and animated original graphics in Illustrator and After Effects, to be edited together in Premiere Pro. I can’t give too much of what I’m working on away until the video is publicly released on the council website and other displays around the town of Epsom! But as you are a dedicated lot, and showing you the techniques I used won’t do any harm!

Here’s a screenshot from my AE window. Here you can see the little graphics floating around in the background, and overlaid on top is animated text.

recycling animation graphics motion vfx gfx design illustrator after effects I’ve used pre-comps here to create different sections of each ‘clip’. This allowed me to keep my timeline and frame tidy as I would only be working on specific parts of the clip at a time. For example, in the above frame the little graphics are pre-composed with their animation keyframes, so I can layer up the blur and text on top to be revealed later. For each ‘clip’ I also pre-composed all of the text as these are animated individually using various effects.

recycling animation graphics motion vfx gfx design illustrator after effects  particle world simulation Some of the more complex motion graphics, here I used falling particles (Particle World II) to fill up the alpha channel of a recyclable object, where a mask then revealed a solid; making the object look like it is filling up with the falling particles. To create this effect I changed the physics parameters to allow the particles to fall slowly, and spread as they go. Remember to use random seed when duplicating effects like this too ๐Ÿ˜‰

filming videography videographer dslr film interview To add to the emotive feeling of the video, it was important to include human thoughts and processes on why recycling is important and beneficial to the environment and us! This is me interviewing Alan about how easy it is for him to recycle.

Equipment used includes: Canon 5D mkIII, Tamron 24-70mm F/2.8 VC, Zoom H6, Sennheiser ENG-G3, Rotolight RL-48, Manfrotto 755 carbon fibre pro tripod and MVH500.

This was a quick and easy shoot, using DSLR for videography means I have great light sensitivity in post places and it is easy to set up. I used the Rotolight to kick a little more into Alan’s face, and recorded using a wireless lav mic and the XY stereo mic on the Zoom for a backup. Setup-interview-de-rig took one hour.

Pleased with the outcome, I got onto editing the sequences together now that the animation was looking good!

filming videography videographer dslr film interview In Premiere Pro, I used the Luma Corrector and RGB Curves to adjust the exposure and colour balance of the clips, here you can see the split view with the original on the right and the edited on the left. The Luma Corrector does a great job of removing Gamma, which takes out a gamma curve (grey) from the footage and can be used with contrast to create a really punchy, cinematic look.

With still more to go, and an aerial shot from a DJI to go and film, I am eager to see peoples reactions when the video is complete!

Adams video week roundup!

Blimey lots has been going on over the last week, I hope it has been as hectic for you as it has been for me!

Monday started with continuing the design of the graphics for a recycling animation, a daunting task which put my drawing skills to the test. Bearing in mind I’ve spent the majority of the last year behind a camera, I took my time to learn the techniques I would need to use Illustrator properly. I would usually use Photoshop over Illustrator, but until I recently found out PS is not truly vector, and as I would be using a combination of the Pen tool and others to design the images this was very important, as I would need to transform the graphics later in After Effects.

My best mate Glen came down from Wycombe for aย  surprise week to, so I spent plenty of time catching up with him and chatting about work. He gave me so very important advice; “Everything is too complicated these days, you should keep it simple and your audience won’t know the difference, especially if it is moving and animated anyway.” True words, and I took Glens advice which not only sped up the process, but made me more confident with the work I was producing.

Here’s a screenshot to show all of them! (I think I am working on a 10K canvas).

screenshot graphics design drawing art 2d vector create illustrator

The graphics design has been on-going, I practiced when I was first commissioned, but it just shows how familiarizing yourself with the tools and applications can ease your work! A very very important part of this process was to intensively storyboard and plan each scene, so I know what graphics can be generated beforehand, so I spent a good couple of days story boarding and sketching the graphics I would need, followed by a long list of assets I would go on to to create.

Pre-vis sketches:

design plan planning graphics creation motion animation

For the rest of the week I started importing the graphics into After Effects, and setting up the 15 scenes. I am finally starting to see progress! I am still working on this section, and it will take another week or so to complete all the animations. Again, I storyboarded this in the planning, so I know exactly what to produce for which scene which saves so much time. Also, the best thing about this planning part is that it does not have to be a work of art to depict your ideas, just a simple sketch to represent what you will need to create.

graphic storyboard plan pre-production animation motion graphics

On Thursday I joined a crew of fashion designers, hair stylists and models to film a magazine photoshoot for Sherman Hawthorne (the hair stylist and creative director of the shoot) at The Lemonade Factory studios on Queenstown road. With eccentric styles and art direction, I set about to capture high contrast, dramatic footage which will compliment the photos. It was an early start, here I am waiting for my train at Clapham Junction;

video shoot equipment kit list manfrotto camera dslr fashion hair photoshoot lemonade factory

I was a single shooter, I had the pleasure of transporting the equipment to the shoot which included a steadicam vest that I ended up not using. I’ve learned my lesson here not to take extra kit!

My kit list was as follows:

Canon 5DmkIII (A camera), Canon 60D (B camera)

Tamron 24-70 F/2.8 VC, Samyang 14mm T/3.1 cine, Samyang 35mm T/1.5 cine, Nikkor 50mm F/1.4 manual, Samyang 85mm T/1.5 cine, Sigma 70-200 F/2.8 OS

Manfrotto 755CX3, Manfrotto MVH700AH, Manfrotto Hydra arm and super clamp,

CamSmart camera rig + Lilliput field monitor, CamSmart Stabilizer vest, Flycam Nano

Zoom H6, Rotolight Roto-mic.

As with all of these shoots, time runs short so I was restricted to short burst of filming time with the models to capture the specific ethereal and industrial motif, but I also shot around the photographer to maximize my usable footage. I made use of the 50fps slow motion for the moving shots, so that the models movements are exaggerated, as well as stabilizing the shot.

As the props included wire fencing and chicken wire, aliasing was a problem when shooting shallow depth of field, or at an angle to the object. To remedy this I used a lower aperture (F/4-5.6) for some shots, but also I can add a Gaussian blur in Premiere Pro when editing to soften the lines, gently smoothing out unwanted aliasing.

A couple of frame grabs from the shoot!

fashion photo video shoot at the lemonade factory cinematic videography steadicam Here I’m using a moving shot to create a distorted perspective from outside of the set.

fashion photo video shoot the lemonade factory cinematic videography trapped cage bw Here I use a low angle shot, removing the identity of the model to create a ‘trapped’ and ‘mysterious’ feel to the model, and why she is in the box.

Weekends are always working weekend for creatives and freelancers. I spent yesterday working on the animation of the recycling project again, continuing to compose the scenes using simple 2D shapes and animation styles that have become very popular recently.

I also came across this post from Chase Jarvis about how to manage your time properly, its a great post with a detailed outline of 90-minute working slots that should improve your productivity, I urge you to read it if you’re someone like me who can’t stop working, then apply the plan to your working life. I know I will be!

Do Less = Do More by Chase Jarvis

I haven’t had many #videoquestions come in recently, so please keep them coming so I can help with tips for the community of videographers and creatives! Send them over to me @Plowman91 on Twitter.

Finally, ending with a must watch video, check out Philip Bloom’s video shot with the Blackmagic Production Camera, the 4K one at Miami Beach, what do you think of it? Is it worth investing now the Panasonic GH4 is on pre-order and it looks like Sony will have a 4K DSLR announcement coming at NAB2014 too..!!

Philip Blooms Four Corners Miami Beach (Blackmagic 4K camera)

That’s all for now folks! Keep the creative juices flowing!

Meet the Panasonic GH4

We’ve been waiting a few months for more info on the Panasonic GH4. It briefly appeared at BVE, and only 8 were shown at The Photography Show. Due to Panasonic UK announcing the launch of the GH4 early from the trade show and professional demand, more people are asking the whats and hows of the GH4’s video capabilities; in regards to 4K.

It is the first consumer DSLR to offer 4K, which is a fantastic leap forward into the future of video production that will inevitably get bigger (Moore’s law). We have seen recent demonstrations of Super Hi-Vision (8K) at the London Olympic games from collaboration between NHK and The BBC, but for the first time have we seen 4K possibilities coming home with us. It is now in reach.

Today, John from JHWF, his son Sam and myself headed down to Park Cameras in Burgess Hill for the Panasonic GH4 demo. Eager to try out the camera, and by that I mean actually get your hands on it and play with it, checking out the range of functions and lenses that can be used (something not so easy at trade shows), it was the perfect opportunity to get a glimpse into the reachable future for us as producers. Even more so for John, as he as already invested!

panasonic gh4 demo day dslr 4k camera dslm video

Adam from Panasonic was on hand to answer our many questions, and to demonstrate the innovative features the camera has to offer, which include continuous auto-focus in video mode, as well as how the 4K is achieved from an MFT sensor, and many more..

First of all, the body is tiny. If you compare the body to that of my Canon 5DmkIII it could easily be half the size; which for run and gun videographers, and to keep discreet is a perfect solution. Not only that, but like the Sony A7, you have a large pixel count/density sensor so regardless of the body size the image result will be incredible.

panasonic gh4 demo day dslr 4k camera dslm video recording format screen

The sensor offers the two 4K resolution standards; cinema 4K at 4096 x 2160 and UHD 4K at 3840 x 2160 up to 30fps at either 200Mbps (All-intra compression) or at 100Mbps (IPB compression), which is much better in terms of .mov image quality in comparison to the 5D mkIII max 90Mbits at All-Intra compression. Essentially this means that your image is being recorded in a better quality format, giving richer colours, wider dynamic range and more latitude for grading in post. The HD video format is top notch, offering up to 200Mbps in MP4 format, much better than nearly all DSLR’s on the market today.

Due to the MFT sensor, the focal length of the lenses you mount are doubled for the equivalent. For example a 12-35mm F/2.8 is equivalent toย  24-70MM f/2.8 ON A Micro Four Thirds sensor. This means that suddenly the size of the lenses you use get greatly reduced, meaning a smaller kit bag and less back ache at the end of the day.

panasonic gh4 demo day dslr 4k camera dslm video recording format screen mft lens 100 300mm

A run and gun kit using the GH4 could include the 12-35mm as mentioned above, and the 14-140mm F/3.5-5.6 is enough to cover your indoor and outdoor shots, and can fit in a small shoulder bag. What more could you ask for?

The dual OLED screens replicate the live sensor beautifully, with such clarity too. Now a live view finder has been implemented into the view finder, you get an incredible 10,000:1 contrast ratio which is extremely high speed, unlike LCD which refresh rate is much slower. No need for a Z-finder anymore! Oh by the way it is touch screen too, and you can focus and take a photo by tapping the area of the screen you would like to focus on!

IMpanasonic gh4 demo day dslr 4k camera dslm video recording format screen mft lens OLED dual live view finder touch screen

Another incredible feature was the built in Wi-Fi which can be used to control most of the cameras functions INCLUDING touch sensitive focusing and recording (in 4K) via your Apple of Android device! So, leave your camera set up with the Wi-Fi connected to your device and set up your shot from elsewhere! In the right situation, this feature could be killer, much like the GoPro’s wi-fi function for those awkward and obscure shots!

panasonic gh4 demo day dslr 4k camera wi fi

More professional video features include; zebra bars for setting exposure, center marker for image composition, colour bars and 1KHz tone, synchro scan which is useful for suppressing TV and fluorescent light flicker and a Cinelike gamma curves which can be applied. This would come in handy for productions where heavy grading and LUT’s can be applied.

There is also the YAGH interface, which was not at the demo, but its functionality is to provide a DC-12V power input to the camera and interface, which allows 4:2:2/10 bit recording with XLR inputs, timecode, VU meters, which turns the camera from a pro-videography/cine camera to a full system camera for broadcasting. Adam showed us some setups on his phone from recent Hollywood productions using the GH3.

As you may know, I purchased my 5D mkIII in December, for videography/cinematography. To me, I don’t know if I should feel pissed off that I should have waited for the GH4 to be released so I can future-proof my productions, or whether I should jump in and get another A camera right there and then. But then I thought, I have an incredible camera system right here already, and just because this (yes rather amazing) new resolution has become available, doesn’t mean my potential clients will want it. At the moment the current structure and system for broadcasting 4K in the mainstream media of television is non-existent, until the big change happens which means either updating current HD systems to cope with the greater requirements of 4K, or a completely new 4K network is created, the only channel for viewing will be the internet, or cinema. So, if your deliverables are all for YouTube, then go for it, you have a way to get your work out there in its native resolution already. Otherwise, be prepared to down-scale to 1080 HD for normal playback. This may have fantastic results for you, and keeps the incredible clarity, colour richness and the ‘wow’ factor that 4K is now being renown for.

If you are a current Canon/Nikon or other brand shooter, then the answer to your question is not “You will need to buy new lenses for this camera”. A few manufacturers haave designed and produced many workarounds to lens to mount converters; famously Metabones, but also LensAdaptor are worth checking out if you currently shoot with non-MFT lenses. These adapters fit onto the body and lens and effectively allow the lens to be used with a different lens mount.

To conclude, if I had the money I would happily invest in the Panasonic GH4 and not only for the 4K. The high data rates even for 1080p HD are high enough to be broadcasted which opens up what I can deliver for my clients, the kit is smaller so I get less back ache, the Depth From Defocus system allows continuous auto-focus during video, up to 96fps slow motion recording in 1080p HD, Wi-Fi control. I’d be really interested in testing this camera out in a ‘Great Camera Shootout’ review, so clear up the rest of the questions I have about not only capturing video in 4K, but also to see how the MFT 16Mp sensor holds up against the Canon 5D mk III which with Magic Lantern can record RAW.. We shall see, only the future will tell!

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Please bear in mind that I have never captured footage in 4K, or worked with a 4K camera, footage or system. So what knowledge I am basing this on is my university dissertation in implementing 4K programming into the current UK broadcasting industry, copious research into 4K cameras, technology and productions, attending IBC and many other trade shows to understand the up-to-date technology available.